biography

Biography

My name is Vittoria Zupicich. I was born and raised in Italy. I came to San Francisco to earn my MFA degree in photography.

My father is the person who inspired me most to pursue my passion for art and photography. From his very first day of parenthood, he became obsessed with photographing every moment of his three daughters’ lives. I used to love posing for him and observing his every move when he metered the light and took the pictures.

Throughout my father's life, he has been collecting drawings an paintings as well as monographs, and catalogs for art exhibits that he has attended Italy and many other parts of the world through his travels. He took me with him to many exhibitions. He taught me to love art because art, and especially painting, tells the story of humanity, and the evolution of society in the most intimate and genuine way. Art, much like a religion, can open your soul if you believe in it. I inherited his passion for photography, painting, design, and visual arts in general. This is likely why I began making art as a child.

By the time I was five, I had developed some problems with my leg, which greatly limited the amount of time I spent on my feet for several months, and also forced me to spend most of my time at home. During that time, the best entertainment for me was painting and drawing. I began drawing on paper, on pieces of cardboard, on walls, on tables around the house, and even on the balcony floor with chalk. I didn’t need to move much if I spent all day drawing and coloring the world around me. But at night, my mom would catch me secretly walking and moving around in my room. These events defined what I wanted to do with my life: make art and keep moving. These two passions led me to travel the world, always hungry for new cultural experiences that inspire my work.

At age eighteen, I took a course in black and white film photography while I was studying for my bachelor’s degree in painting at the Accademia di Belle Arti, Pietro Vannucci in Perugia. Spending so many hours in the dark room made me appreciate the work behind a beautiful picture and the poetry in the deepest black and the purest white of black and white photography. From that time onward, I never stopped framing my picture of the world. My artworks became a combination of photography and painting. By painting and drawing on photographs, I began creating a coexistence of reality and surrealism. Later on, I realized that I wanted to focus on photography as a different approach to making visual art: preserving images that captured my attention and got stuck in my mind all day.

Once my journey in photography started, and I began gaining more knowledge about photographers, I understood that the camera could be used for much more than reproducing reality; I could also use it to stage and recreate my own version of reality. All my past experiences have shaped and developed my artistic being and my visual sensibility for colors, composition, and visual elements. Thanks to many trips abroad, I have collected amazing experiences. The changes of the surrounding environments and culture shaped my vision, and kept awake my curiosity for everyday life’s small details.

I enrolled in the Academy of Art University (AAU) in San Francisco to continue improving my skill, to learn how to effectively build a career in photography, and to master other important aspects of the trade, such as working under pressure or with specific assignments, paying attention to the creative process, and executing a variety of themes and concepts. During my two years in the graduate program at AAU, I have consolidated my knowledge of lighting, composition, camera settings, digital printing, and photo-retouching software. I have developed a personal style for visual and verbal presentation of my photographic projects. After trying different styles of photography as well as different subject matters and approaches, I found my true passion for architectural and interior design photography. I chose this as my field of emphasis because of my natural tendency to look for visual order in the world. I love to share with others how I perceive architecture, as a usable art.

Just after graduation, I started freelancing. I worked for Blue Print Studios, photographing elegant settings that they create for events. I then met one of the best architectural photographers in the world, Tim Griffith, and started to assist him and learn from him all aspects of the business in architectural photography, from talking to clients to post production. I also kept building my portfolio to show to potential clients a variety of architecture and interior shots. To expand my portfolio, I started a personal project photographing office space in San Francisco and Italy. As a result of this project, I had the opportunity to photograph the offices of Square and Lyft. I look forward to continuing to promote my work, including Between People and Architecture, a project which explores the the interaction of human beings with the surrounding modern environment, My photographs from this project will be exhibited at 625 Sutter Gallery in San Francisco and at the Off the Clock Exhibition in Los Angeles.